Etihad Town Lahore Phase 3 – Prime Location, Pre-Launch Booking & Investment Guide (2025)
In a landmark move in Lahore’s real estate landscape, Etihad Town Lahore has officially acquired Soul City Lahore, signaling the beginning of Etihad Town Phase 3 — a mega residential development project located on the prime stretch of Jia Bagga Road, near LDA City. After the remarkable success of:
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Etihad Town Phase 1 Lahore
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Etihad Town Phase 2 – Premier Enclave
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Etihad Town Rahim Yar Khan (Phase 1 & Phase 2)
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Etihad Town Sialkot
Now, Etihad Developers are introducing Etihad Town Phase 3 in Lahore – projected to be one of the largest and most ideally located housing projects in the city.

With its strategic location, LDA approval, and strong developer reputation, Etihad Town Phase 3 is all set to become a top choice for homeowners and investors in southern Lahore.
Etihad Town Phase 2 Pine Avenue Commercial: 8 Marla Plots Available on Easy Installments
Looking to invest in Lahore’s booming commercial real estate market? Etihad Town Phase 2 now offers exclusive 8 Marla commercial plots on Pine Avenue with flexible yearly installments and no heavy upfront down payment. This opportunity is rare and limited, perfect for investors seeking prime location with strong growth potential.
The Offer and Payment Plan
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Total Price: PKR 5.60 crore for an 8 Marla commercial plot
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Booking Amount (“Own”): PKR 1.20 crore payable in two parts (PKR 40 lakh now + PKR 40 lakh soon)
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Complete booking payment within 3 months to finalize your plot assignment and number selection
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Installments: Approximate monthly installments of PKR 7 lakh for 3 years after booking
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Possession: Expected within 8-9 months; however, investors should plan for 9-18 months for construction start
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Extras: 10% premium for corner plots; paired and multiple plots available on request
This “no own beyond booking” structure makes it easier for buyers to own premium commercial land in a highly sought-after location.

Prime Location & Connectivity
These plots are situated on Pine Avenue, a 150-foot boulevard cutting through Etihad Town Phase 2, directly connecting key commercial and residential hubs including Expo Center, Union Town, Lake City, and future Phase 3. The road’s strategic links to major arteries such as Ring Road and Ferozepur Road enhance accessibility, making it one of Lahore’s top commercial corridors.
Nearby, smaller 5.33 Marla commercial plots on the main road have already sold out at prices exceeding PKR 1 crore, underscoring the value of this offer compared to larger 8 Marla plots priced at PKR 5.60 crore.
The developer’s infrastructure plans, backed by a Punjab Government Rs. 39 billion project, promise rapid development across Pine Avenue and adjoining areas, firmly positioning this location for significant appreciation.
Market Outlook & Investment Rationale
Lahore’s commercial plots on prime locations are in high demand, with past launches like Lake City showing exponential price growth (from affordable prices to PKR 20-25 crore). Etihad Town Phase 2’s plots benefit from:
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LDA-approved status ensuring regulatory safety
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Strong road infrastructure and connectivity boosting commercial activity
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Increasing demand for commercial spaces near thriving housing societies
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Developer’s track record of timely possession delivery
Investors should assess stable medium-term holding (1-3 years) to maximize returns while capitalizing on the rapid urban expansion.
Important Considerations
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Verify official documents and LDA approvals personally
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Prepare financially for installment discipline to avoid penalties
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Monitor local infrastructure progress carefully
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Be aware of possible market fluctuations impacting resale value
Why Act Now?
These 8 Marla Pine Avenue commercial plots are first-come-first-serve with potential upcoming promotions (“ons”). Booking early secures your preferred plot number and helps you avoid price rises as demand surges. Paired or corner plots are available for greater investment flexibility.
Summary
The Etihad Town Phase 2 Pine Avenue launch represents a high-value commercial real estate opportunity in Lahore. With manageable down payment, strong connectivity, LDA approval, and anticipated quick delivery, buying an 8 Marla commercial plot here is an excellent strategy for investors seeking substantial ROI. Don’t miss out — contact our team today for bookings, latest maps, and updates.
Etihad Town Acquires Soul City – A Game-Changing Merger
Etihad Town and Soul City were both respected names in the property sector, but with the Memorandum of Understanding (MoU) signed, the entire land and infrastructure of Soul City is now under the control of Etihad Town. This move brings:
Proven development quality
✅ Timely project delivery
✅ Premium branding and investor trust
🎯 This merger officially launches Etihad Town Phase 3 and brings new energy to Lahore’s booming housing corridor.
Etihad Town Phase 3 – Prime Location & Unmatched Connectivity in Southern Lahore
Etihad Town Phase 3 boasts a premium location on Jia Bagga Road, offering exceptional accessibility from all major areas of Lahore. Strategically positioned near key transport links and top housing projects, this development is set to become a central hub in Lahore’s southern real estate corridor.
🚗 Key Location Highlights & Road Connectivity
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Just minutes away from Lahore Ring Road via Adda Plot Interchange and Raiwind Road Interchange
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Quick and direct access to Thokar Niaz Baig and M2 Motorway, making inter-city travel seamless
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Located close to top housing societies like DHA Rahbar, Lake City, Bahria Town, and LDA City
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Proximity to major educational institutions, including the University of Lahore and Beaconhouse National University
🏙️ Surrounded by Fast-Growing Neighborhoods
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Situated directly opposite LDA City Q Block, with adjacent connectivity to J, H, and F Blocks of LDA City
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Front-facing 300-feet-wide Road, a major upcoming urban thoroughfare
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Accessible from both Ferozepur Road (via Gajju Mata) and Kacha Interchange, which links to LDA City’s main entrance
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Previously developed as Soul City, now been transformed into Etihad Town Phase 3 after a strategic acquisition
✈️ Future-Focused Access Development
With ongoing infrastructure upgrades and the widening of Neelam Road, Etihad Town Phase 3 will soon offer 10-minute drive access to Allama Iqbal International Airport, dramatically improving its value and convenience for residents and commuters alike.
🚀 This multi-dimensional connectivity makes Etihad Town Phase 3 one of the best-located residential projects in Lahore with long-term growth and accessibility advantages.
Project Development & Site Progress
The development machinery is actively working at the site, with visible changes already taking place:
🛠️ Earthmoving underway
🏗️ Road expansion and carpeting in progress
🚧 Clearing of old structures to improve infrastructure
🔗 Neelam Road and Jhelum Road being linked to LDA City zones
These early signs show a clear commitment from the developer to fast-paced development.
🛣️ Unmatched Road Access & Multiple Entry Points
Etihad Town Phase 3 is accessible through:
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Neelam Road – a 150 ft-wide artery passing directly through LDA City
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Jhelum Road (33) – links internal blocks and connects with LDA J Block
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Chenab Road – connects with Kacha Interchange and Ferozepur Road
🏙️ This tri-road connectivity gives Phase 3 an unmatched advantage over other societies in terms of mobility and real estate value.
What’s Changing from Soul City to Etihad Town Phase 3?
✅ Enhanced Development Standards
Expect Etihad’s signature features:
🌳 Green parks & landscaping
🕌 Mosques & community centers
🛣️ Wide roads & secure gated entries
🛒 Commercial plazas & smart infrastructure
⏳ Timely Delivery & Trust
Etihad Town’s past phases were delivered on time. Investors can expect:
⚡ Fast possession
🔐 Transparent legal process (LDA Approved)
📞 Excellent post-sale service
Etihad Town Pine Avenue Downtown Commercial Plots – November 2025 Update & On-Ground Site Visit
Today, I’m excited to take you on the ground at Etihad Town’s Pine Avenue, located in Lahore. In this update, we’ll review the latest construction progress for the Main Pine Avenue Road, a crucial infrastructure development that promises to transform the area’s business landscape.
On-Ground Update: Construction Status
The construction on the Main Pine Avenue Road is progressing rapidly. Drone footage captures significant work on the underpass, which serves a vital function by connecting the two sides of the railway lines.
The speed of construction is impressive; based on my observations, the road is expected to be operational within 6 to 8 months, Insha’Allah. Once complete, the dynamics of the surrounding area will shift dramatically, turning this stretch into a major business hub that could significantly increase the value of commercial plots along the road.
Why This Location Matters for Commercial Investors
Etihad Town has launched Phase II and Phase III commercial plots on Pine Avenue, presenting a strategic commercial corridor rather than just a road.
The area boasts excellent connectivity: upon completion, Ferozepur Road, Ring Road, and other major thoroughfares will provide direct access. Local investors have previously expressed concerns regarding delivery timelines, but current progress demonstrates that this is not merely hype; it is a tangible transformation.
The rental income and business potential are already attractive. Even now, rental rates in this area are among the highest in Lahore compared to other commercial zones. With the road’s completion, foot traffic and demand are anticipated to surge.
Installment Plans and Transparency
Etihad Town’s commercial plots are available on flexible installment plans, particularly 3-year plans, making them more accessible to a broader range of investors. Unlike some projects that sell “files” with uncertain conversions, plot numbers here are assigned immediately. There’s no overselling; whatever inventory exists is sold transparently.
Etihad Town’s Phase III & Master Plan Highlights
During a major event called Etihad Town Connect, held at the Phase II cricket stadium, the Pine Avenue Commercial project was officially launched alongside the Phase III Master Plan.
The corridor is 150 ft wide, enhancing its appeal for commercial development. Nearby, the Nawaz Sharif Cancer Care Hospital is under construction, which will not only add to the commercial value but also enhance the community’s appeal.
In Phase III, commercial plots are offered in various sizes:
- 8 Marla (prime front)
- 5.33 Marla (front & back)
- 4 Marla (back)
Flexible Payment Plans
The payment structure is user-friendly, featuring a 3-year installment plan that makes investment manageable.
Pricing Snapshot (2025)
Here are the indicative prices for commercial plots on Pine Avenue (Etihad Town):
| Plot Size | Approx. Price (PKR) | Key Payment Points |
|---|---|---|
| 8 Marla (Front) | ~ 56,000,000 | Booking: 12,000,000; Installments: ~850,000/month; Possession payment: ~11,200,000 |
| 5.33 Marla (Front) | ~ 37,500,000 | Booking: 7,500,000; Monthly: ~585,938 |
| 5.33 Marla (Back) | ~ 26,000,000 | Booking: 5,200,000; Installments: ~406,250/month |
| 4 Marla (Back) | ~ 18,500,000 | Booking: 3,700,000; Installments: ~289,063/month |
Note: Prices are subject to change — always confirm with official Etihad Town sales channels.
Why Now Is a Golden Opportunity
Limited Inventory on Main Pine Avenue
Commercial plots facing Pine Avenue are limited, making this a rare opportunity to invest in prime real estate along a major road.
Rapid Development Pace
With visible on-ground progress, the road is likely to be operational in the next 6–8 months, which could speed up commercial activity in the vicinity.
High Appreciation Potential
Due to the robust infrastructure plan and connectivity, experts predict that plot prices may significantly increase over the next few years.
Safe & Transparent Investment
The Etihad Group has built a strong reputation for timely project delivery. Plots are sold directly, reducing risks associated with less transparent models.
Long-Term Rental Potential
This area is not only attracting retail outlets but also offices, clinics, and showrooms, providing investors with viable channels for strong rental income.
Risks & Things to Consider
Development Risk
While progress is encouraging, any delays in road construction could impact timelines.
Cash Outflow
A significant booking amount is required upfront. Even with installment plans, investors must be prepared for a long-term commitment of at least 3 years.
Market Competition
As the area develops, competition may intensify, potentially affecting rental rates or resale values.
Regulatory Risk
Though the project is LDA-approved, always verify the current NOC status and any outstanding obligations.
Conclusion
This on-ground update illustrates that Etihad Town’s Pine Avenue Commercial corridor is transitioning from a future promise to tangible reality. With significant infrastructure developments underway, reputable developers leading the project, and flexible payment plans available, this area is poised to become one of Lahore’s most attractive commercial investment opportunities for 2025.
If you’re considering purchasing a commercial plot on Pine Avenue—whether for long-term capital appreciation or rental income—now is an opportune moment to act. As the road opens and business activity escalates, you may find yourself at the heart of Lahore’s next major business hub.
Feel free to reach out if you need assistance with analyzing plot numbers, payment plans, or future value projections.
📆 Pre-Launch Booking Date – 21st June 2025
Mark your calendar! 🗓️
The official pre-launch of Etihad Town Phase 3 is scheduled for 21st June 2025. Early bird investors can benefit from:
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🌟 Main-road facing plots
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💵 Best selection of 5 Marla residential plots
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🗓️ 3-year easy installment plans
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🧾 Full land ownership – no fake files!
🏡 Future phases are likely to include commercial plots and larger plot sizes.
Etihad Town Phase 3 – Pre-Launch Payment Plan (2025)
Residential Plots Available with Easy 3-Year Installments!


📍 Location: Jia Bagga Road, Near Ring Road & LDA City, Lahore
✅ LDA Approved | Prime Location | 3-Year Easy Installment Plan
Payment Plan
| 🏠 Plot Size | 💰 Total Price | 🔒 Booking (10%) | ✅ Confirmation (10%) | 💸 Installments (30%) | 📦 Ballot (10%) | 🔁 Semi-Annual (5) | 🔑 Possession (20%) |
|---|---|---|---|---|---|---|---|
| 5 Marla | Rs. 4,800,000 | Rs. 480,000 | Rs. 480,000 | Rs. 48,000 x 30 | Rs. 480,000 | Rs. 192,000 x 5 | Rs. 960,000 |
| 7 Marla | Rs. 6,350,000 | Rs. 635,000 | Rs. 635,000 | Rs. 63,500 x 30 | Rs. 635,000 | Rs. 254,000 x 5 | Rs. 1,270,000 |
| 8 Marla | Rs. 7,150,000 | Rs. 715,000 | Rs. 715,000 | Rs. 71,500 x 30 | Rs. 715,000 | Rs. 286,000 x 5 | Rs. 1,430,000 |
| 10 Marla | Rs. 8,900,000 | Rs. 890,000 | Rs. 890,000 | Rs. 89,000 x 30 | Rs. 890,000 | Rs. 356,000 x 5 | Rs. 1,780,000 |
| 20 Marla | Rs. 16,500,000 | Rs. 1,650,000 | Rs. 1,650,000 | Rs. 165,000 x 30 | Rs. 1,650,000 | Rs. 660,000 x 5 | Rs. 3,300,000 |
| 40 Marla | Rs. 28,500,000 | Rs. 2,850,000 | Rs. 2,850,000 | Rs. 285,000 x 30 | Rs. 2,850,000 | Rs. 1,140,000 x 5 | Rs. 5,700,000 |
✅ Commercial Plots:
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Starting from 4 Marla to 8 Marla
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Rates to be shared officially on launch date
Early Bird Benefit: Booking at pre-launch rates offers a profitable opportunity before prices are revised post-launch.
Why Invest in Etihad Town Phase 3?
Here’s why this is a golden opportunity:
✅ Trusted brand with successful delivery
✅ Project on-ground with clear land possession
✅ LDA-approved legal status
✅ Central but peaceful southern Lahore location
✅ High potential for capital appreciation
✅ Proximity to high-end societies and Ring Road
Investor Confidence & Market Outlook
With the Soul City land now legally under Etihad Town, the project gains a huge credibility boost. This is important for:
🔐 Secure investments
📈 Long-term returns
📍 Strategic expansion for Lahore’s future urban planning
Etihad Town Phase 3 is positioned to be a benchmark project in Lahore’s real estate boom.
Summary: Location Highlights of Etihad Town Phase 3
| Feature | Details |
|---|---|
| 📌 Location | Jia Bagga Road (Opp. LDA City Jinnah Sector) |
| 🛣️ Road Access | Neelam Rd, Jhelum Rd, Chinab Rd |
| 🏘️ Nearby Societies | DHA Rahbar, Lake City, Bahria Town |
| 🏥 Amenities | Hospitals, universities, malls nearby |
| 🏗️ Status | Pre-launch on July 21, 2025 |
The following are the steps involved in the booking process:
- Two photos of the passport-size
- One photocopy of the applicant’s CNIC
- One copy of your nominee, CNIC
- Pay order of the token (down payment)
Ch Mujahid Yasin (CMY) +923224929992 of
Lahore Real Estate®
MB-46 Main Boulevard DHA Lahore Phase 6 Near DHA Head Office
+92 42 111 111 040
https://maps.app.goo.gl/D7gQhdfZTVapNYdC6
Etihad Town Lahore Phase-3 Latest Videos
Let’s shed some light on Etihad Town Lahore Phase-3 latest development videos, Location Maps, Payment Plans, and Future Reviews.
Subscribe to our YouTube Channel (to get the latest developments and video updates about Etihad Town Phase 3 Lahore )
IMPORTANT NOTICE FOR THE ETIHAD TOWN LAHORE PHASE-3
Unlock Etihad Downtown: The Hottest New Commercial Plots on Pine Avenue, Lahore (Updated 21st November 2025)
Looking for the next big investment in Lahore? Etihad Downtown — the latest commercial project in Etihad Town Phase 2 — offers 8 marla and 5.33 marla commercial plots at prices lower than previous Pine Avenue launches, with a flexible 3-year payment plan and promise of possession by December 2025. This development combines high visibility, a luxury community vibe, and fast-track possession, making it a unique opportunity for both short-term gains and long-term property growth.
What Makes Etihad Downtown Stand Out?
Etihad Downtown spans the main Pine Avenue and key linking roads in Phases 3 and 4, with wide frontage, dedicated parks, fountains, and premium parking. Available plot options include spacious 8 marla and 5.33 marla plots (offered both park-facing and standard), with corner plots granting prime exposure — all starting at much lower rates compared to earlier Pine Avenue phases. The developer offers a 3-year installment plan, early possession timeline, and owns all land outright with strong documentation and LDA approval.
Pricing & Payment Details
| Plot Size | Total Price | Down Payment | Key Benefits |
|---|---|---|---|
| 8 Marla | Rs 40 million | Rs 8 million | Huge exposure, corner locations, major savings |
| 5.33 Marla (Park) | Rs 26 million | Rs 5.2 million | Premium location, facing parks, visual curb appeal |
| 5.33 Marla (Std.) | Rs 22 million | Rs 4.4 million | Lower entry cost, strong investment potential |
Expert Investment Insight
With possession promised within two months of booking, Etihad Downtown could deliver quick returns through rental, signage, or resale. Long-term, its signature commercial hub concept and prime placement point to significant value appreciation. As always, do your due diligence on developer credentials, verify LDA-approved maps, and check all legal documentation before investing.
Act Fast: To maximize your return, consider booking both a park-facing and a back plot for diversified access and future connectivity benefits.
Conclusion
Etihad Downtown on Pine Avenue stands out as a top Lahore commercial opportunity — but success favors those who move early, verify all details, and commit with confidence. Secure your plot, prepare for possession, and be part of Lahore’s future property hotspot.
Etihad Town Phase 3 Lahore – Best Plots on Installments in 2025
Etihad Town Phase 3 is one of the most promising real estate projects launched in Lahore in 2025. Located near LDA City, it offers premium residential and upcoming commercial plots on easy 3-year installment plans. The project is LDA-approved, developed by Etihad Group Holdings, and features direct access from Neelam Road, Pine Avenue, and Ring Road Lahore.
Residential Plot Sizes and Updated Payment Plan (2025)
Pre-launch date: June 21, 2025
Booking: Starts from just 10%
Payment Plan: 3 Years (Installments paid monthly/quarterly)
| Plot Size | Total Price (PKR) | Booking (10%) | Installments (approx) |
|---|---|---|---|
| 5 Marla | 4,800,000 | 480,000 | 48,000/month |
| 7 Marla | 6,350,000 | 635,000 | 63,500/month |
| 8 Marla | 7,150,000 | 715,000 | Flexible |
| 10 Marla | 8,900,000 | 890,000 | Flexible |
| 1 Kanal | 16,500,000 | 1,650,000 | Custom plans available |
| 2 Kanal | 28,500,000 | 2,850,000 | Custom plans available |
✔️ No hidden charges
✔️ LDA approved land
✔️ Fast track development underway
Key Highlights:
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Plot Sizes: 5, 7, 10 Marla, 1 & 2 Kanal
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Starting Price: 5 Marla from PKR 48 Lacs
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Booking: Just 10%
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Installment Plan: 3 years (Monthly/Quarterly options)
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Development: Already in progress
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Legal Status: Fully LDA approved
Etihad Town Phase 3 is ideal for both end-users and investors, with prices significantly lower than surrounding areas like LDA City (e.g., 2 Kanal for 2.85 Cr vs 4–5 Cr in LDA City).
Location Benefits:
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Adjacent to LDA City
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On 150-ft wide Neelam Road
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10 minutes from Ring Road, Motorway & Thokar Niaz Baig
Why Invest Now?
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Affordable entry prices
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Trusted developer with proven delivery
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High appreciation potential
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Prime location with fast connectivity
Final Words:
Whether you’re looking to build a dream home or invest in Lahore’s booming real estate, Etihad Town Phase 3 is the opportunity to watch in 2025. With limited inventory and increasing demand, early booking is recommended.
