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Which Housing Societies Will Benefit from the Construction of Pine Avenue Road Lahore?

Which Housing Societies Will Benefit from the Construction of Pine Avenue Road Lahore?

Which Housing Societies Will Benefit from the Construction of LDA’s New Neelum Road | Pine Avenue Road Extension?

Lahore’s urban growth continues to hinge heavily on infrastructure corridors. The newly announced and currently under-construction Neelum Road (recently renamed Pine Avenue in some reports) is poised to become a transformative spine for the region. This route, forming part of LDA’s Southern Corridor structure plan, aims to enhance connectivity between Ferozepur Road, Raiwind Road, LDA City, Lake City, Etihad Town, and surrounding societies. In this article, we will examine which housing schemes stand to benefit, how land values might change, and the risks and timelines to consider. We also integrate the latest updates projected up to mid-2025.

What Is Neelum Road / Pine Avenue?

Originally called Neelum Road, this new road is being developed as a structure-plan road under LDA’s Southern Corridor plan. In recent discussions, it is often referred to as Pine Avenue, reflecting its upgraded status and expanded reach. According to the Source, the stretch is approximately 8 km long with a planned width of 150 feet. The road aims to link Ferozepur Road to Lake City, passing through Khayaban-e-Amin while interconnecting with LDA City and Etihad Town. It is also designed to interface with existing and future structure roads like Chenab Road and Jhelum Road. The Punjab government expects the roadworks to be completed in about six months (from mid-2025). Thus, Neelum Road / Pine Avenue is not just a local connector; it is becoming a strategic axis for southern Lahore’s real estate dynamics.

Societies & Areas Likely to Benefit

Below is a survey of key housing schemes and how they stand to benefit from the new road.
Housing Scheme / Area Expected Benefits Key Considerations / Risks
Etihad Town (Phase II & III) One of the prime beneficiaries. Pine Avenue passes through Phase II and is the main access route for Phase III, improving accessibility and making it more attractive to residents and investors. Reports already note a surge in interest in Etihad Town Phase 3 due to the inauguration of Neelum Road. The actual timeline, quality of road finishing, and integration with internal roads will influence how much value is realized. Delays or partial construction could reduce benefits.
LDA City (Jinnah Sector and adjoining blocks) Strong upside expected. Pine Avenue is anticipated to provide a smoother link from LDA City to Ferozepur Road and to the housing schemes south of it. The new road could ease congestion and offer alternate access, supporting price appreciation. Since LDA City is still under development, the pace at which internal roads, utilities, and interconnections are completed will matter. Delays could mute benefits.
Lake City Lake City lies along the route of Pine Avenue, so improved road access can help reduce travel time to major arteries. The benefit is incremental: Lake City already has its own road access. The new route may not radically change internal property values.
Societies Along Ferozepur / Raiwind Corridor Existing societies such as Johar Town, Wapda Town, and Valencia may see improved traffic dispersal and alternative access routes due to the new road. These societies may indirectly benefit from reduced congestion. Gains for older societies tend to be marginal unless the new road significantly reduces traffic bottlenecks or shortens routes to key destinations.
Undeveloped / Emerging Schemes New or planned plots near the alignment of Neelum Road may see speculative demand, higher land premiums, and faster development. The risk is speculative: if the road alignment is altered, or if the plotted schemes fail to deliver supporting amenities, gains may not last.
In summary, Etihad Town and LDA City appear to be the cleanest winners in the short to medium term. Lake City may receive a modest boost, while older established societies might gain through indirect benefits.

Impact on Land / Property Values

The expectation is that plots in zones with direct or feeder access to Pine Avenue will see value appreciation. Some early signals include:
  • Media and real estate agencies are already promoting Etihad Town Phase 3 as a beneficiary following the road’s inauguration.
  • Listings are rebranding Neelum Road properties as “Pine Avenue frontage” to market them more aggressively.
Given that connectivity is a major driver in Lahore’s real estate pricing, the new corridor can shift comparative advantages toward southern corridors. However, the actual uplift will depend on:
  • Completion quality and timeline.
  • Integration with internal society roads and access points.
  • Supplemental infrastructure (street lighting, drainage, utility lines, interchanges, underpasses, etc.).
  • Regulatory certainty and alignment with LDA and city structure plans.

Latest Updates (as of Mid-2025)

The roadwork is already underway as declared in project communications. The name change to Pine Avenue has been publicized, highlighting a more formal design and higher standard. The official target for completion is commonly cited as about six months; however, such timelines in infrastructure projects are often optimistic. Real estate promoters are repositioning plots in Etihad Town with references to “Neelum Road / Pine Avenue access,” expecting sharper interest. Local groups note that this new road will also relieve pressure on Ferozepur Road and benefit older societies by improving traffic flow.

Risks and Challenges to Watch

  1. Delays and Cost Overruns: Administrative, land acquisition, or funding delays could push completion timelines out.
  2. Alignment Changes: If the final alignment shifts, some plots initially considered “on route” may lose out.
  3. Feeder Branches & Access Links: Without good feeder roads, even a major corridor may underdeliver for interior pockets.
  4. Utility Coordination: Electric, water, sewer, and storm drainage need to sync with road projects to avoid future disruptions.
  5. Speculative Bubbles: Overhyped expectations may lead to speculative investment that could turn sour if infrastructure doesn’t follow.

Predictions & Recommendations

  • Short-term (0–12 months): Expect real estate marketers to hype Neelum Road frontage plots, especially in Etihad Town. Some early buyers may try to capture the “first wave” of value.
  • Mid-term (1–3 years): As the road completes and traffic begins, societies like LDA City and Etihad Town should see more concrete demand and price stabilization.
  • Long-term (3+ years): The corridor may become part of Lahore’s backbone infrastructure; societies not well connected to it may lag.
For those seeking to invest:
  • Prioritize plots with direct or easy access to Pine Avenue.
  • Check for assurance in deed, alignment, and infrastructure obligations.
  • Watch for the mobilization of commercial nodes or retail hubs along the corridor, as these often multiply gains.
  • Stay alert to LDA and city structure plan updates, as new roads or interchanges may be added or modified.

Conclusion

The new Neelum Road / Pine Avenue is shaping up to be a game-changer for southern Lahore’s real estate landscape. While no new road guarantees instant wealth for every adjacent plot, the improved connectivity, traffic dispersal, and access to major arteries will tilt advantages toward schemes lying in its pathway. Currently, Etihad Town and LDA City appear to be leading beneficiaries, with Lake City and peripheral societies observing secondary gains. As construction progresses, the actual realization of value will depend not just on the corridor itself but on how well all surrounding systems and policies align.

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